"WE NO LIKEEE NIKE": US SHOEMAKER ACCUSES EVERYONE IN JAPAN OF RACISM

It looks like overpriced shitty shoe maker Nike is in trouble again after its latest ad campaign for its shoddy products provoked an extremely negative backlash by implying that all Japanese people were racist.

As reported by the Mainichi: 

A Nike Japan video highlighting bullying and racism in Japan has sparked furious backlash online, with many posting pledges to boycott the sportswear brand for painting the nation in a negative light.

The two-minute video titled "The Future Isn't Waiting" shows three young female mixed-heritage soccer players who overcome discrimination by building confidence on the field.

The Japanese-language video released on the YouTube channel and Twitter account of the Japan affiliate of U.S. apparel giant Nike Inc. in late November has racked up over 10 million views and over 16 million views on the respective platforms as of Monday...

In the video, a girl who has a black father stands forlornly as she is singled out and teased by classmates for her curly hair. She is shown reading a comment online questioning whether three-time Grand Slam-winning tennis player Naomi Osaka, who was born to a Japanese mother and a Haitian father, is American or Japanese.

Osaka, a Nike-sponsored athlete, has spoken in the past about her experiences of racism in Japan and was vocal in solidarity with the Black Lives Matter movement in the United States throughout 2020.

Another schoolgirl of Korean origin is stared at by passing businessmen on the street as she walks in traditional cultural dress.

Worried about whether she should try harder to fit in a school, she ultimately claims her heritage by walking onto the field in a jersey with her original Korean family name "Kim" taped over her Japanese assumed name "Yamamoto."

Yes, it seems that Japan is now on the same slippery slope as the West, although it still has a lot further to slide.

In recent years the number of non-Japanese has shot up as Japanese women delay marrying until it's too late to have babies, leading to creeping immigration and an increasingly diverse non-Japanese population.

But, as usual with diversity in an advanced economy, the narrative that the host population is "racist" is now being rolled out, with Nike attempting to do exactly what it did in America -- i.e. capitalise on White guilt and reverse racism. 

The question is will this work in Japan, and does Japan have a version of White guilt?

So far, going by the reaction, the answer seems to be no, which spells trouble for Nike's shitty brand.

Numerous people expressed displeasure at how Japan is portrayed in the video, complaining online that the American company painted "everyone across Japan as racist," and that the company has judged Japan with a one-sided view. Many posted that they planned to throw away their Nike products or to boycott the brand in future.

Although of course there are cucks everywhere:

But others lauded Nike Japan for bringing attention to the sensitive issue, with one commenter saying that other companies should make similar videos, while another said they are "impressed with Nike for giving a message that it's okay to live as one is."

The bottom line is whether this shit sells shoes or not. My guess is that the Japanese are not quite ready to cuck to an ethnomasochistic "race guilt" narrative like Whites in America. 

Anyway, show your support for the kind and friendly Japanese people by voting down this repulsive video. Right now it has 88,000 upvotes and 67 downvotes.